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Manuel Avendaño Jr., also professionally known as Manuel Avendaño, exemplifies the modern artist who seamlessly merges creativity with business acumen. With over a decade of experience in the music and entertainment industry, he is a seasoned Chief Executive Officer recognized for his strategic vision and leadership.

His diverse expertise spans a wide range of disciplines, including brand partnerships, publishing, music and digital marketing, branding, advertising, public relations, search engine optimization (SEO), social media marketing (SMM), business administration, management, advanced finance, audio engineering, soundtrack production, and music licensing. This comprehensive skill set reflects his commitment to excellence both as a creative and a business professional.